The decision-making room where founders learn how to run a profitable company
Make confident, CEO-level decisions without having to figure everything out alone.
Build a business that grows with stability, clarity, and Clients for Life.



This is where you stop doing it all alone.
The CEO Collective is a private decision-making room for founders in their first few years of business.
Here, you don’t have to guess what to do next or carry the weight of every decision on your own.
You gain access to strategic perspective, lived experience, and a room of peers who are all building with intention — guided by Danielle Scheven, who has spent over a decade creating World Class Brands that retain clients, scale with stability, and become part of people’s lives.
This is where you learn how to think, decide, and lead like a CEO.
Is this the moment you stop guessing and start building with clarity?

What you need is a strategic partner
In the early years of building a company, most founders are stuck in reaction-mode. You are launching, marketing, adjusting, and solving problems, often without knowing which of those actions will actually move the business forward.
The result is wasted time, diluted focus, and progress that feels harder than it should.
What changes this is not more information. It is having someone who can help you make the right moves, and a room of peers who are also building alongside you.
The CEO Collective exists to give you both so you can make better decisions with clarity and confidence.
Transition from founder mindset into that of CEO, someone who makes strategic, long term decisions for their company
Design an experience that turns customers into Clients for Life. So your business grows through loyalty, not just constant selling.
Create a Brand that people trust and come back to. Not just something that sells, but something people feel connected to.
Build a support system that actually supports you. From funding to hiring to creative partners, you won’t be figuring this out alone.
The CEO Collective is a private decision-making space for founders who are ready to stop guessing and start building with structure.
This is where you learn how to think like the leader of your company, how to make long-term decisions, build a brand people trust, and create Clients for Life instead of constantly chasing the next sale. It’s about laying a solid foundation so what you build is stable, sustainable, and able to grow.





For two hours every month, we'll meet as a Collective to dive deep into what you’re building, what you’re stuck on, and what you’re deciding, and I’ll help you see what matters, what doesn’t, and where to focus next.
You'll receive direct, actionable feedback so you can make precision moves as you continue to grow.

Twice a month, I’ll teach on whatever the Collective is facing in real time.
That might be branding, pricing, marketing, e-commerce, client retention, PR, or building an exceptional client experience.
These aren’t generic trainings; they’re shaped by what you’re dealing with right now.





Entrepreneurship can be lonely at times, which is why our community space will not only be about connection, but collaboration and support, too. This is the space where conversations continue between calls.
Where you can ask questions, share what you’re building, get feedback, and see how other founders are navigating similar challenges.

One of my greatest pleasures is connecting people. Over the years, I’ve built relationships with designers, marketers, PR teams, lawyers, creatives, and founders across many industries.
When you need someone, you don’t have to go searching. You can ask here.





Members of The CEO Collective receive priority invitations to curated workshops, guest experts, and live events throughout the year.
These experiences are optional and ticketed separately, allowing you to choose the rooms you want to step into as you grow.
THIS IS THE YEAR OF CLARITY

Monthly Advisory Call
A live space to talk through what you’re building and get perspective on what to do next.
Two live trainings each month
Based on what the Collective is actually dealing with right now.
Private community
A place to ask questions, share wins, and get feedback between calls.
Rolodex access
So when you need a designer, a marketer, a lawyer, or a PR contact, you don’t have to start from scratch.
Invitation-Only Experiences
Receive priority invitations to curated workshops, guest experts, and live events throughout the year. These experiences are optional and ticketed separately.
TOP .01% For client loyalty across all ecom brands
years creating & scaling world class brands
the average client lifetime value
of women served around the world

DANIELLE SCHEVEN
Danielle is most notably known as Co-Founder of Carolily, a world renowned jewelry brand known for creating the kind of client loyalty most companies only dream of, putting it in the top 0.01% of e-commerce brands worldwide.
Beyond her own companies, Danielle has worked with brands, founders and leadership teams across a wide range of industries — from early-stage startups to multi-billion-dollar organizations — including aerospace, executive coaching, trades, matchmaking, universities, brick-and-mortar retail, and digital brands.
Her work has been featured in 90+ publications including Vogue, Vanity Fair, Hallmark, Global TV, and on the runways of New York and Paris Fashion Week.
What connects all of it isn’t the industry...it’s the experience. Danielle is known for helping leaders design businesses that people trust, return to, and stay loyal to, turning customers into Clients for Life.
Today, she brings that same way of thinking into The CEO Collective, supporting founders as they build companies that grow through clarity, loyalty, and long-term stability.
The CEO Collective is designed for founders in their first few years whether you’re preparing to launch, newly in market, or already making sales and trying to find your footing.
If you’re serious about building a company (not a hobby), but still figuring out how to make smart decisions, structure your growth, and create something that lasts, you’re in the right place.
No, we make no guarantees about specific results, outcomes, or experiences. Any examples, practices, or testimonials shared are for informational purposes only and do not guarantee any particular result. Individual experiences will vary based on numerous personal factors. All sales are final and non-refundable.
No, all investments are non-refundable. We do not offer refunds under any circumstance.
Yes, all sessions are recorded and you will have access to them while you are a paying member in good standing.
Yes, The CEO Collective is open to founders around the world and it typical in global commerce to use USD as the common currency.
No, all investments are non-refundable. We do not offer refunds under any circumstance.
Yes, all sessions are recorded and you will have access to them while you are a paying member in good standing.
Yes, The CEO Collective is open to founders around the world and it typical in global commerce to use USD as the common currency.
Monthly advisory sessions are hosted via Zoom and the community space in a private Facebook group.
All calls will fall between 9:00am and 2:00pm PST, most often at 11:00 or 1:00 PST.
Fabulous, let's chat! You can email Danielle at [email protected]