A mentorship space for first-time founders running a service-based business who want stable revenue, better clients, and a business that actually fits their life.
THE COLLECTIVE
Let this be the year you stop doing it all alone
"That was the best call I've ever had. Thank you for holding space for me, guiding me like no other, and being the light this industry needs." - Holly S.
I SEE YOU.
You have clients.
You get results.
People are happy with what you do.
But growth still feels uncertain.
Revenue isn’t predictable.
You adjust pricing to close deals.
Every month feels like you're starting from scratch.
And just when things start to feel stable… you have to find another client again.
When it comes to the work you do, you're not inexperienced.
But, you feel like no one ever showed you how to actually run a successful business.
You learned by doing — pricing, scope, contracts, client conversations — and now it’s costing you time, money, and mental energy.
You want clients who stay longterm.
Pricing and offers that are reflective of your expertise.
Consistent revenue that's not solely dependent on finding new clients.
You are tired of feeling like you're flying by the seat of your pants.
What you really need is a strategic partner with 12 years experience scaling high-client-retention companies, and a community of other founders committed to growing a profitable company without burning out.
INTRODUCING...
THE COLLECTIVE
This is where the growth of your business stops relying on new clients and starts relying on repeat ones.
Inside The Collective we don’t focus on marketing trends or content hooks.
We work on the parts that actually grow your business, like how to:
- Create and price irresistible offers
- Position yourself as a long-term partner
- Create client loyalty instead of focusing your efforts on constant selling
- Design backend systems that take care of your clients without you lifting a finger
You’ll bring real situations from your business to our Advisory Calls, and we’ll work through them together so you know exactly what to do next.
Clients will stop seeing you as someone they hire once — and start seeing you as someone integral to their long-term success.
Make strategic decisions like the CEO of your business, instead of reacting to each client request
Create backend systems that keep good clients longer so revenue becomes predictable and stable
Turn happy, satisfied clients into long-term engagements and referrals without needing to “sell”
Set offers, pricing and scope that protect your time and increases what you earn per client
"[Danielle's] expertise in client retention and the client experience is truly unmatched, she speaks about the client journey in a way that is very strategic and also deeply human." - Christina A.
INTRODUCING
The CEO Collective
The CEO Collective is a private decision-making space for founders who are ready to stop guessing and start building with structure.
This is where you learn how to think like the leader of your company, how to make long-term decisions, build a brand people trust, and create Clients for Life instead of constantly chasing the next sale. It’s about laying a solid foundation so what you build is stable, sustainable, and able to grow.
Your Membership Includes...
1 x MONTHLY
Group Advisory Call
Once a month we meet live to talk through real business decisions.
You'll bring what you're currently navigating — pricing questions, client situations, offers, growth decisions, boundaries, or direction — and we work through it together.
This is a working conversation where you can ask, “Here’s what I’m considering — what would you do?” and get an experienced perspective before you move forward.
The goal is simple: you make clearer decisions, faster, with less second-guessing.
2 x MONTHLY
Precision Trainings
Twice a month, I'll drop focused trainings based on what members are actually dealing with in their businesses.
We cover topics across the whole business — positioning, pricing, client relationships, leadership, structure, and long-term growth.
24/7 ACCESS
Private Community
This is where conversations continue between calls.
You can ask questions, share a situation you’re thinking through, and hear how other business owners would approach it.
You don’t have to handle every decision in isolation anymore.
LIMITLESS
Rolodex Access
Over the years I’ve built relationships with trusted professionals across many industries including consultants, marketers, creatives, PR teams, lawyers, and fellow founders.
Inside The Collective you can ask for introductions, referrals, or recommendations when you need them.
Invitation-Only Experiences
Members of The CEO Collective receive priority invitations to curated workshops, guest experts, and live events throughout the year.
These experiences are optional and ticketed separately, allowing you to choose the rooms you want to step into as you grow.
"I am honestly feeling alive! I can't thank you enough for guiding me through these business blocks." - Online business coach
YOU'LL LEARN HOW TO...
01
Create predictable monthly revenue leveraging the existing clients you already have
02
Set up simple systems that take care of your clients consistently, without you handling everything manually each time
03
Build a clear brand and client experience that both attracts new clients and keeps existing ones
04
Price your work and handle proposals, scope, and renewal conversations confidently
05
Connect with other trusted professionals so you have people to collaborate with, refer to, and be referred by
THIS IS THE YEAR OF CLARITY
Step into The CEO Collective
INSIDE THE COLLECTIVE
$199/Month
Monthly Advisory Call
A live space to talk through what you’re building and get perspective on what to do next.
Two live trainings each month
Based on what the Collective is actually dealing with right now.
Private community
A place to ask questions, share wins, and get feedback between calls.
Rolodex access
So when you need a designer, a marketer, a lawyer, or a PR contact, you don’t have to start from scratch.
Invitation-Only Experiences
Receive priority invitations to curated workshops, guest experts, and live events throughout the year. These experiences are optional and ticketed separately.
Cancel Anytime
.01%
TOP .01% For client loyalty across all ecom brands
12
years creating & scaling world class brands
10x
the average client lifetime value
1,000s
of women served around the world
DANIELLE SCHEVEN
World Class Brand Curator & Advisor
Danielle is most notably known as Co-Founder of Carolily, a world renowned jewelry brand known for creating the kind of client loyalty most companies only dream of.
Carolily's clients return to the brand year after year, placing upwards of 70 orders, putting its client loyalty among the highest in e-commerce.
Beyond her own companies, Danielle has worked with brands, founders and leadership teams across a wide range of industries — from early-stage startups to multi-billion-dollar organizations — including aerospace, executive coaching, trades, matchmaking, universities, brick-and-mortar retail, and digital brands.
Across very different companies, she kept seeing the same underlying problem: Incredible businesses were doing good work and their clients were happy, but revenue was solely dependent on continually acquiring new clients every month.
Her work focuses on fixing that.
She helps leaders and companies clarify strategy, structure client relationships, create backend systems, and make business decisions in a way that leads to repeat orders, and predictable revenue.
Inside The Collective, her role is not to run your business for you or to teach generic theory.
It’s to help you think through real situations as they come up, so you can move forward with confidence instead of trial and error.
As one client said, "Working with Danielle has been one of the most impactful experiences in both my personal and business growth."
Frequently Asked Questions
What type of business is this for?
Service-based businesses in particular: consultants, strategists, marketers, designers, coaches, and other professionals who work directly with clients.
If your income depends on client relationships and your own expertise, The Collective is for you.
Do you guarantee results?
No, we make no guarantees about specific results, outcomes, or experiences. Any examples, practices, or testimonials shared are for informational purposes only and do not guarantee any particular result. Individual experiences will vary based on numerous personal factors. All sales are final and non-refundable.
Do you offer refunds?
No, all investments are non-refundable. We do not offer refunds under any circumstance.
Are sessions recorded?
Yes, all sessions are recorded and you will have access to them while you are a paying member in good standing.
You're Canadian, but charge in USD?
Yes, The Collective is open to founders around the world and it typical in global commerce to use USD as the common currency.
Will you review my work?
No. This isn’t a place where I edit deliverables or review projects.
Instead, we talk through the decisions behind the work — what to offer, how to structure it, how to price it, and how to manage the relationship around it.
I’m not a beginner, but I’m also not a big company. Is that okay?
That’s exactly who this is for!
Most members are experienced professionals who are good at what they do but never had formal guidance on structuring the business side.
How are sessions facilitated?
Monthly advisory sessions are hosted via Zoom and the community space in a private Facebook group.
What time are the sessions?
All calls will fall between 10:00am and 2:00pm Pacific Time, most often at 11:00 or 1:00.
I still have questions...
Fabulous, let's chat! You can email Danielle at [email protected]